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JTF aims for double digit growth with twentysix

Premium value retailer JTF has appointed award-winning digital agency twentysix to increase site traffic, user experience and conversion rate.

The discount wholesaler, headquartered in Tuxford, aims to significantly grow its digital proposition over the next 12 months with twentysix.

Jonathan Newton, Head of Digital at JTF, said: “We’re incredibly excited to be working with twentysix to transform our customer journey and grow our traffic over the next year.

“Oli and the team set themselves apart from the competition by going above and beyond and it paid off. We look forward to working with a partner as tenacious and ambitious as we are!”

The campaign will include technical SEO, conversation rate optimisation, PPC, affiliate marketing and UX testing, using the agency’s state-of-the-art biometric lab.

Oli Lee, Business Development Director at twentysix, said: “Straight away, we knew that we were a great match for the enthusiasm and fast pace of JTF.

“Our team of 50 search and data experts are ideally positioned to meet and exceed the company’s ambitious growth targets and we’ve already started to provide real value to the JTF team.

“We are delighted to be a part of JTF’s skyrocketing growth in 2018 and beyond.”

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