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How A Pro-Active Approach To Brand Safety Avoids Advertising Against Undesirable Content

How A Pro-Active Approach To Brand Safety Avoids Advertising Against Undesirable Content

Google has come under intense pressure in recent days over concerns around their brand safety...
Is Augmented Reality Gaming Set To Revolutionise Mobile Advertising?

Is Augmented Reality Gaming Set To Revolutionise Mobile Advertising?

Is your Facebook newsfeed flooded with people talking about Pokémon Go? The latest viral...
Amazon Takes On YouTube with User Generated Video Platform

Amazon Takes On YouTube with User Generated Video Platform

Recently Amazon announced plans to release a user generated video platform called Amazon Video...
Apple Axes Add Network

Apple Axes Add Network

On the 15th January apple announced via its developer’s blog that it will be discontinuing its...
Facebook Looks To Further Expand Its Online Shopping Platform With New Shopping Features

Facebook Looks To Further Expand Its Online Shopping Platform With New Shopping Features

This week Facebook announced plans to increase its online shopping suite with new features designed...
Apple IOS 9 Introduces AD Blocking On Iphones – Should Advertisers Be Worried?

Apple IOS 9 Introduces AD Blocking On Iphones – Should Advertisers Be Worried?

In preparation for the latest IPhone release this week Apple has launched their latest operating...