Today twentysix have announced an exciting new chapter in the agency’s burgeoning story – the addition of twentysix PR.
Smarts Illuminate, a Birmingham and London-based PR and communications agency, has joined the twentysix ranks – further extending our ability to meet our clients’ marketing and communications requirements. Smarts Illuminate are also owned by MSQ Partners and the new sub-brand will be known as twentysix PR.
twentysix PR will benefit from its principals’ long-standing expertise in consumer and corporate communications, having worked with some of the country’s leading blue-chip organisations over recent years. The new offering will bring together these services with the existing digital expertise of the wider twentysix group that includes web development, UX design, consumer communications, search marketing, social media and content creation.
The integration of twentysix PR adds deeper experience in ‘earned media’ and completes an ambition set out by twentysix to create a truly full-service digital marketing and communications proposition.
Ryan Scott, Managing Director (Search) will be overseeing commercial operations, with Matt Eagles joining as PR & Communications Director and strategically leading the PR agency in our exciting new chapter.
WE’VE BEEN ON A MISSION TO BUILD A SERVICE OFFERING THAT CAN ENSURE THERE IS NO MODERN MARKETING CHALLENGE THAT CAN’T BE OVERCOME. THE TWENTYSIX PR TEAM WILL PLAY A HUGE ROLE IN THIS
RYAN SCOTT, MD of twentysix Search, explains the merger: “We have been bringing together some of the best talent from across the industry to ensure our clients have what they need, when they need it, to overcome their marketing challenges. This merger marks the next chapter in that journey. We’ve been on a mission to build a service offering that can ensure there is no modern marketing challenge that can’t be overcome. The twentysix PR team will play a huge role in this; they have outstanding credentials, a burgeoning client roster and a talent pool that adds a great deal of value.”
EAGLES commented: “twentysix has a reputation for developing brilliant digital production and excellent search marketing as well as producing industry-leading creative work so to become part of their offering is a hugely exciting prospect. I know the Birmingham office well, have worked with the team before and it was where it all began for me so it feels good to come home. Intelligent thinking and first-class connection to media, combined with smartly applied creativity, stand us in good stead to push what PR can achieve for clients as part of a genuinely integrated offering. The recent merger will allow us to do that on a far greater scale.”
You can see more at www.twentysixpr.com